Why we are
Our Vision
To live in a world where nobody is limited by something that can be solved with a cream.
Our Mission
We want to supply as many people as possible with the necessary skin products to address their skin problem, in the most environmentally friendly way possible.
Our Purpose
To help people with skin conditions heal, relieve, manage & prevent the pain and/or debilitating effects of these conditions on their lives, their relationships & the lives of their loved ones.
I want people to have a healthy relationship with their skin, & with themselves & the outside world.
I want people to grasp and internalize that they are important enough to take care of. They matter.
Our Mission Statements
Quality
We believe in quality – using the best ingredients to make the best products
We try to achieve this by:
- not diluting our products with fillers, just to increase profits
- using quality ingredients
- not adding unnecessary substances, like SLES or parabens
- continuous improvement to our products
- making the products by hand
You deserve excellence.
Because you’re worth it. Every day.
Value
We believe in value – that whatever you buy from us, is equal in its usefulness, in how it improves the quality of your life, to what you sacrificed to get it.
We try to achieve this by:
- making our products affordable
- using quality ingredients
- making our products by hand
- being honest about our products, how they work and their efficacy
You deserve the best.
Because you’re worth it. Every day.
Honesty
We believe in honesty – to be truthful and operate with integrity
We try to achieve this by:
- listing our ingredients on our website
- doing research about the ingredients we use, and publishing our findings
- being transparent about the efficacy of our products
You deserve the truth.
Because you’re worth it. Every day.
Originality
We believe in being original – not simply being resellers of bulk, repackaged, diluted products, but developing and making our own products.
We try to achieve this by:
- creating our own recipes
- researching and testing our own recipes
- continuously developing new products
You are unique – you deserve the same.
Because you’re worth it. Every day.
Sustainability
We believe it is our responsibility to help take care of our planet and to protect our resources. These resources include raw materials, time and people.
We try to achieve this by:
- using sustainably sourced ingredients
- using packaging that can be recycled and re-used
- using ingredients and packaging that are not manufactured or harvested using child or cheap labour
- paying our staff well
- spending our time wisely, by encouraging healthy work-life balance in our business
You deserve tomorrow.
Because you’re worth it. Every day.
Test Certificates
We had some of our major products tested by the SABS and you can find all of the results here:
